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No matter which business segment or process you are involved in, there’s a likelihood of it being impacted by Artificial Intelligence (AI). AI is not just being used to automate processes or simplify complex manual tasks; it is also making inroads in creativity and design. It is thus no wonder that AI’s global market sizeRead more

Typesetting is an art that bridges the gap between a story and its reader, creating a visual harmony that makes the reading experience enjoyable and engaging. It’s more than just choosing a font or adjusting margins; it’s about creating a seamless flow that guides the reader’s eyes effortlessly through your narrative. Crafting a book onlyRead more

We all know that brand image is crucial for a business’s success and staying ahead of the competition. Subsequently, customers choose a brand for a reason, and the image plays a prominent role. Even if you have a top-quality product or world-class service, how you maintain your brand image and present it to the audienceRead more

In today’s marketplace, almost every company we know of has a website or other digital presence—a transition that has just occurred in the last few years. Nevertheless, in this saturated and fiercely competitive market, curating a brand voice that stands out is no longer a simple feat. While there are many factors to define aRead more

Since the dawn of the printing press, typesetting has been crucial in enhancing the readability of books and documents. It is vital in the publishing process because it ensures that the final product is easy to read and aesthetically pleasing, meeting the standards of modern publications or journals. Although this was typically done manually, typesettingRead more

Today, the publishing business has undergone several shifts. Digital transformation across the globe has driven more consumers to prioritize digital products over paper books. With exposure to aesthetically pleasing and user-friendly interfaces across social media platforms and other apps, consumers have also come to have high expectations in terms of layouts and user journeys ofRead more

For centuries, the typesetting process has helped enhance the readability of books and documents. From typesetting by hand to the invention of the printing press, the use of technology has helped expedite and enhance the quality of any piece of content.  Digital transformation has further disrupted the publishing process with the demand for state-of-the-art publishingRead more

The typesetting industry has come a long way. What was once a time and labor-intensive process has now evolved to a stage where typesetting software can get the same work done in a fraction of the time. With AI technology now coming to age and evolving rapidly, the question comes to mind, “What is theRead more

In the past, typesetting was a laborious process that was done by hand. The process called for a skilled typesetter to carefully arrange and format the type (or sort), which was essentially a block of either wood or metal with a letter etched into it. These had to be manually arranged to form words andRead more