Content marketing has become the heart that pumps clients into a business. Growing steadily over the past few years, the revenue of content marketing, which was valued at USD 63 billion in 2022, is expected to reach USD 107 billion by 2026. In today’s digital age, the written word is not only a cornerstone ofRead more
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In today’s world, delivering engaging presentations is paramount for effective communication and desired outcomes. While slideshows are often seen as a quick fix to enhance PowerPoint presentations, the reality isn’t always so straightforward. To captivate your audience and create a lasting impression, make sure you strategically leverage the power of base art and labeled imagesRead more
According to the World Health Organization, nearly 15% of the global population has some kind of disability. So, if your word documents and educational resources are not accessible, you might unknowingly deny people with disabilities their right to information. Many countries, such as the US and UK, have specific laws governing digital accessibility for wordRead more
Think about a digital world where everyone is included! Inclusive design is all about thinking about lots of different people, with all their unique abilities, backgrounds, and preferences. We’re not talking about one specific group here – we mean everyone. It’s about making sure digital stuff is accessible and fair for people of all ages,Read more
The global prepress market is set to become a 6.7 billion-dollar industry by 2031, up from approximately $4 million in 2021. Considering the scope of its growth, streamlining the prepress workflow can be a huge boon for businesses that want to create a good first impression on their intended audience. The prepress workflow involves aRead more
If you are keen on learning new skills, you have probably used one of the many mobile learning software available today. It is a fact that mLearning tools make it drastically simple and easy to access new knowledge and skills by being available on portable, handheld devices. Perhaps this reason is marking tremendous growth forRead more
Video content has become an essential part of the online experience, but for many people with disabilities, it can be a challenge to access and understand. Fortunately, the Web Content Accessibility Guidelines (WCAG) provide a set of guidelines for creating accessible content, including video accessibility. These guidelines are designed to ensure that people with disabilities,Read more
What is alt text? In the digital publishing domain, alt text continues to be one of the most misunderstood pieces. Many times, it is not up to the mark that most publishers would expect. Whether it’s a map, diagram, graph, or image, writing an alt text can be tricky. Hence, in this blog post, weRead more
Building relevant digital content continues to be one of the most effective ways to engage with consumer audiences today. A growing number of industries are leveraging digital content creation to connect with their audiences in some form or another. For example, a technology brand may engage with its consumers and seed brand recall via engagingRead more