The relevance of content is continually growing in the marketing world. Content marketing revenue was estimated to be $63 billion in 2022; it is expected to grow to $ 107 billion by 2026. Even business-to-business (B2B) companies are prioritizing content creation and dissemination. As of July 2022, around 40% of B2B companies had a documentedRead more

AI is taking the world by storm. The past year alone has seen a horde of AI tech and platforms being made available to the general public. Moreover, in education, the emergence of AI has become an undeniable catalyst in shaping its future in profound ways.  As it breathes new life into traditional educational practices,Read more

Digital assessment tools help educators assess students efficiently and effectively. Since the COVID-19 pandemic, a large number of educational institutions and providers shifted to a digital basis. Education technology solutions rapidly developed, leading to a plethora of available tools for the different facets of digital education. The ed-tech industry is projected to reach a valueRead more

One of the most intriguing questions asked online is “What is selenium in testing?” Selenium is one of the most popular tools for automation testing, particularly for web applications. Selenium application testing provides a robust framework for creating and executing automated tests and supports various programming languages and web browsers. Selenium software testing has playedRead more

Business simulations, which were formerly relatively unknown technology, in part due to the high entry and utilization hurdles, have emerged as accessible tools with strategic significance over the last five years or more. A study published in the Journal of Educational Computing in 2022 revealed that incorporating a Business Simulation Game enhanced learner engagement andRead more

Powered by developing and training staff, learning and development (L&D) teams lead the way to greater long-term business growth and success. While it is challenging to keep staff motivated for productive results, the innovations and advancements in technology have helped usher in more immersive learning with tech like augmented reality (AR). As per a recentRead more

Since the COVID-19 pandemic, many educational institutions and ed-tech companies shifted to a digital basis. Education technology has rapidly developed, leading to more advanced eLearning options. A study estimates that the ed-tech industry will grow up to a value of more than $319 billion by the year 2029.  Custom elearning development allows businesses and organizationsRead more

The success of any enterprise that operates in the digital realm depends on one primary factor – staying ahead of its competition. To do this, companies have to innovate and implement said innovations in record time. But, unfortunately, rapid innovation and scaling in the cloud always left another critical component struggling to keep up –Read more

For learning and development professionals, e-learning solutions as well as instructor-led training programs have long been the primary focus. However, in today’s fast-paced work environments, the need for immediate assistance and on-the-job guidance has become crucial. This is where performance support emerges as a distinct and complementary solution to training, offering real-time support and resourcesRead more

In this fast-paced digital age, organizations have a wealth of data and information. When it comes to learning and development, leveraging learning analytics has become a game-changer. However, simply gathering learning analytics is not enough to improve performance outcomes. It is the ongoing analysis and utilization of these insights that holds the key to drivingRead more