“Everyone is a genius. But if you judge a fish by its ability to climb a tree, it will live its whole life believing that it is stupid.”
This widely quoted saying is often misattributed to Einstein. But it stands true when we try to explain how everyone has different skills, and no two people are the same.
In the case of corporate learning solutions, a mistake most organizations make is to serve the same kind of learning opportunities to everyone. One employee might need communication training, while the other might need to improve their research skills. Here’s where personalized learning solutions come in.
A study by the Brandon Hall Group found that only 50% of corporates use personalized learning most or all of the time, while 90% agree that it supports continuous development. So why do corporate learning solutions need to be personalized?
Corporate Learning Solutions: The Need For Personalization in the USA
Personalization is everywhere. Whether it is on our favorite OTT platforms, music apps, or shopping websites – it’s a part of everything we do online today. Increasing user engagement is the primary reason these companies heavily invest in personalization.
Every employee has something different to learn about, and every employee also learns differently. Personalization takes both of these into account.
Today’s learners are “impatient,” “overwhelmed,” and “distracted,” states an infographic by Deloitte. This shows how personalization is the need of the day. Have a look:
5 Benefits of Personalized Learning in the USA
Let’s start with what Bill Pelster from Deloitte Consulting told SHRM in an article that spoke about personalized learning.
He said, “Modern employees are so overwhelmed that the old-school model of a two-hour learning module just doesn’t work anymore.
In all the conversations I’m having with companies, the bottom line is, ‘We’ve got to get it down to 15 minutes before people get pulled into doing their jobs again.’
And if you want to rise above the noise, you have to personalize it. There’s nothing more frustrating than sitting through a two-hour learning that wasn’t relevant.”
Let’s dive into the benefits of personalization in corporate learning solutions:
1. Increased Attention Spans, Better Engagement
When your employees learn something that is personalized and relevant, they are less distracted and more invested in the learning process. You can get their complete attention, and this directly increases employee engagement.
We are likely to forget 75% of what we learn in just 6 days of learning it. Personalization can help us skip that forgetting curve as it makes it more likely for employees to apply what they learned to their work.
2. Boosted Productivity and Efficiency
Personalized learning in corporate learning solutions can boost the productivity of your employees because it bridges skill gaps efficiently.
With the newly acquired knowledge and/or skills, they may feel equipped to deal with the tasks at hand. They may also be able to complete those tasks faster than usual.
In the USA, it can help corporates save time and resources through a targeted corporate learning program that identifies individual skill gaps and tailors learning opportunities to address them.
3. Higher Retention Rate
Personalized learning leads to a higher retention rate among your employees.
Companies may assist their employees in remembering information more efficiently and applying it in real-world circumstances by concentrating on the unique skills and knowledge that each employee needs to acquire.
4. Favorable Outcomes
Compared to generic, standardized learning, personalized learning can lead to better results.
According to research, individuals who receive personalized training are more likely to put what they have learned to use in the workplace, improving overall performance.
5. Improved Employee Satisfaction and Happiness
Through personalized models of learning, your employees may feel heard and included. This can boost their satisfaction. It shows that the company is invested in the growth of the employee as well, making them feel supported and valued.
This is a dire need of the day in the modern workplace. LinkedIn’s 2018 Workplace Learning Trends report found that 94% of employees in the USA would stay longer in companies that are willing to invest in their professional development.
Tips for Incorporating Personalized Training in Your Corporate Learning Solutions
“The single biggest driver of business impact is the strength of an organization’s learning culture.”
– Josh Bersin stated in his famous study about an organization’s learning culture.
Here are some tips on how you can begin personalized employee training in your organization:
- Understand where the skill gaps are in your organization so you can provide the right kind of training.
- Use learners’ data to track performance and identify where they need further help.
- Provide different learning options to choose from and a variety of learning methods.
- Get rid of outdated training materials to save time and offer only what is relevant.
- Offer one-to-one mentoring for your employees to encourage personalized training. A lot of people might not be comfortable talking in front of a large group. A report by the World Economic Forum titled “The Future of Jobs Report 2018” stated that 52% of respondents in the USA expected to reskill or upskill employees by 2022 by using internal resources.
- Provide on-demand resources for your employees’ self-learning needs.
- Make use of AI or other technological tools to make the process adaptive, immersive, and interesting.
- Ask your employees what they want to learn.
- Check out the e-learning and training solutions offered by Hurix Digital to get a headstart.
The Bottom Line: It’s Not a One-Size-Fits-All Approach
Personalized learning simply means “delivering the right training to the right person.” When your employees are learning what is relevant to them, it piques their interest, makes them less distracted, and the outcome of the employee training is more favorable.
Provide on-demand content for in-time answers, leverage learner data, and encourage a work culture of collaborative learning in your organization to get started on the path of personalization for upskilling and training.
You can also use a combination of gamification, audio learning, visual learning, or combined learning to see what works best for each employee.
Asking one-to-one questions is the simplest personalized learning solution you could incorporate into your corporate eLearning program.
While AI tools can drastically improve your corporate learning solutions, there will always be a need for a human touch in employee training to improve their soft skills, hard skills, and situational awareness.
Leverage Hurix Digital’s Learning Management System to simplify the task of planning, managing, and delivery of learning activities in your organization.
